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April 2023 Study

Subscription Commerce Readiness Report

In tough economic times, merchants can win by retooling their customer messaging and refining their feature offerings. Learn top strategies to win subscribers during a downturn.

Despite an 11% jump in retail product subscribers from September 2022 to February 2023, a longer-term trend of consumers holding fewer subscriptions remains steady. This means merchants must offer top-tier products and an exceptional subscription experience while consumers watch their wallets.

The latest edition of our Subscription Commerce Readiness Report, a collaboration with PYMNTS.com, digs into the data on shoppers’ must-have features as they cut back on consumption.

Read this index to learn:

How to appeal to the “less is more” attitude
Must-have features to prevent cancellation
Reasons consumers shed their subscriptions
Flexible options to secure subscribers