These blogs highlight our data diving efforts to find the most up-to-date ecommerce statistics and timely insights from our leadership, partners and outside sources along with helpful advice for using key performance indicators and metrics to your advantage.
How can merchants hit the sweet spot between creepy and helpful when cross-selling products and subscriptions? Learn the tips and tricks outlined during an interview with PYMNTS.com.
Keep up with 2023’s hottest affiliate marketing trends! Affiliate marketing is the future of advertising for ecommerce. Make sure you know where it’s headed.
Identify early on if campaigns are on track. Here’s how digital advertisers can quickly determine if they’re receiving quality traffic for their online marketing campaigns.
Hone your business intelligence with these top subscription metrics. See exactly how to measure ecommerce success to make data-driven decisions for your brand.
CPG companies can adapt what elements of a DTC approach work for them, but they need the right technology to do so.
The May 2022 Subscription Commerce Conversion Index is packed with actionable insights. Learn the top subscription economy statistics to stay successful in 2022 and beyond.
Emotionally connected customers buy more, visit more often, care less about price, pay more attention to your messaging, and refer friends and family.
Customer lifetime value (CLTV) is one of the most important metrics for subscription ecommerce businesses. Using these formulas can help improve customer acquisition and revenue generation.
Strengthening your brand online is critical for growing your business. Read these ecommerce best practices for inspiring brand loyalty and increasing revenue online.
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The subscription retention rate is a must-know number for ecommerce merchants. Learn why it matters and how to calculate and improve your retention rate in this guide.
As ecommerce grew in 2020, so did fraud. Find out how brands and retailers are fighting fraud and the biggest threats our new report uncovered.
Our SVP of marketing Thomas Marks and Forrester Research Senior Analyst Lily Varón shared their billing technology expertise during our live webinar. Lily sat down afterward to answer a few of the webinar attendees' most insightful questions.
As buyers jump between various channels during the customer journey, brands must take these steps to ensure the process is personalized, fast and frictionless.
Increasing average order value is essential for boosting revenue and initiating long-term customer relationships. Learn how ecommerce merchants and brands can boost AOV.
Inflation is rising, but our July 2022 Subscription Commerce Conversion Index indicates subscribers are more focused on their user experience than saving money. Learn how to offer subscription value without reducing prices.
As inflation impacts the subscription economy, merchants must offer more convenience and affordability than ever before to lock in subscribers. Read the highlights and helpful statistics from the November 2022 Subscription Commerce Conversion Index.
Today’s tight market puts the ball in the consumer’s court. Read the June report to learn how to attract and retain loyal customers for the long term.
We teamed up with our fraud solutions partner Kount, an Equifax company to teach merchants how to fight ecommerce fraud. Get the key takeaways from our webinar and study.
Savvy online retailers in all industries offer subscriptions, and to get the best results possible they need an all-in-one ecommerce platform.
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Discover which subscription models and feature offerings attract unique subscriber personas and extend customer lifetime value.
