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Ultimate guide to starting and scaling a subscription business
Ultimate Guide for Starting and Scaling a Subscription Business
Everythingdirect-to-consumer merchants and retail brands need to know aboutunlocking the power of subscription business models.
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The Ecommerce Minute - Payment Gateways Episode
TheEcommerce Minute: Payment Gateways
Geta quick rundown on payment gateways — including how they work, whatto look for and what options work best for your business.
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What's New

Ultimate guide to starting and scaling a subscription business
Ultimate Guide for Starting and Scaling a Subscription Business
Everything direct-to-consumer merchants and retail brands need to know about unlocking the power of subscription business models.
Read More
The Ecommerce Minute - Payment Gateways Episode
The Ecommerce Minute: Payment Gateways
Get a quick rundown on payment gateways — including how they work, what to look for and what options work best for your business.
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Blog tags:

Retention & Loyalty

Customer retention is key to building a successful subscription brand. Read these blogs to learn how to build brand loyalty and keep consumers coming back for more.

  
Recent Posts
BlogInsights

Writing Effective Dunning Emails for Subscription Businesses

Writing Effective Dunning Emails for Subscription Businesses

Dunning emails encourage subscribers to quickly address a failed payment so you can avoid involuntary churn and costly payment retries. Learn how to craft impactful dunning emails and make your customers stick.

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BlogInsights

What Is a Tiered Pricing Strategy (And Why Should You Use One)?

What Is a Tiered Pricing Strategy (And Why Should You Use One)?

Tiered pricing strategies are common in ecommerce subscriptions. Here’s why you should create a tiered subscription offering if you’re serious about growth.

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BlogInsights

The Science of Customer Emotions

The Science of Customer Emotions

Emotionally connected customers buy more, visit more often, care less about price, pay more attention to your messaging, and refer friends and family.

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BlogInsights

The Formula for Calculating Customer Lifetime Value

The Formula for Calculating Customer Lifetime Value

Customer lifetime value (CLTV) is one of the most important metrics for subscription ecommerce businesses. Using these formulas can help improve customer acquisition and revenue generation.

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BlogInsights

Subscription Retention Rate: The Ecommerce Seller’s North Star

Subscription Retention Rate: The Ecommerce Seller’s North Star

The subscription retention rate is a must-know number for ecommerce merchants. Learn why it matters and how to calculate and improve your retention rate in this guide.

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BlogInsights

How to Prevent Involuntary Churn (and Why You Should)

How to Prevent Involuntary Churn (and Why You Should)

Learn why it's important to prevent involuntary subscription churn and discover the best methods to maintain quality customer relationships.

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BlogInsights

Subscription Commerce Tips to Keep Customers Coming Back

Subscription Commerce Tips to Keep Customers Coming Back

Learn how to retain subscribers to avoid growing acquisition costs. Extend customer lifetime value and grow revenue with these subscription tips.

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ReportsInsights

May 2022: Subscription Commerce Conversion Index

May 2022: Subscription Commerce Conversion Index

Learn how to drive customer loyalty with this subscription merchant’s guide to the state of subscription commerce. Learn how to maximize recurring revenue and conquer economic challenges.

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BlogInsights

How to Retain Subscribers While Battling Rising Costs

How to Retain Subscribers While Battling Rising Costs

Our SVP of marketing Thomas Marks explains several ways to improve your brand's subscription retention rates despite inflation and supply chain issues.

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BlogInsights

How Do Online Retailers Harness the Power of Personalization?

How Do Online Retailers Harness the Power of Personalization?

Giving consumers a personalized online shopping experience requires an ecommerce platform’s AI, security and flexible billing features.

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BlogInsights

Gross Retention vs. Net Retention: Which Should You Track?

Gross Retention vs. Net Retention: Which Should You Track?

Your gross retention rate and net retention rate are both key indicators of how well you can keep customers around. Learn how to track each metric and dig deeper into what they mean for your business.

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BlogInsights

How Adding Subscription Revenue Can Drive Customer Retention for Your Ecommerce Business

How Adding Subscription Revenue Can Drive Customer Retention for Your Ecommerce Business

Enhance your marketing efforts by building a customer retention strategy that counteracts growing acquisition costs. Adding subscription revenue can aid ecommerce businesses.

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BlogInsights

6 Types of Subscriptions: How To Choose the Best One for Your Business

6 Types of Subscriptions: How To Choose the Best One for Your Business

Learn about the six types of subscription models and how each works to discover which model you should offer when creating your subscription program.

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BlogInsights

CLTV vs. AOV: Why Customer Lifetime Value Wins

CLTV vs. AOV: Why Customer Lifetime Value Wins

Key performance indicators are an important element of growing your business — learn why you should put customer lifetime value above other metrics.

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BlogInsights

7 Subscription Business Metrics Ecommerce Merchants Should Know

7 Subscription Business Metrics Ecommerce Merchants Should Know

All direct-to-consumer ecommerce merchants must understand these subscription business metrics. Learn what they are and how to use each one to track your company’s success.

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BlogInsights

How Smart Dunning Can Revolutionize Your Subscription Rebill Strategy

How Smart Dunning Can Revolutionize Your Subscription Rebill Strategy

Our Smart Dunning tool removes the guesswork from when to rebill a customer after a declined transaction. Smart Dunning gives subscription merchants the power to reduce churn and recover more revenue.

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FeaturedInsights

6 Types of Subscriptions: How To Choose the Best One for Your Business (Featured)

6 Types of Subscriptions: How To Choose the Best One for Your Business (Featured)

Learn about the six types of subscription models and how each works to discover which model you should offer when creating your subscription program.

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VideosInsights

Video: 5 Tips for Launching a Subscription Program

Video: 5 Tips for Launching a Subscription Program

Get your subscription program off to the best start. Learn quick tips for offering subscription services and see how to set your program up for long-term success.

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